Revolux Fenster

Content Strategy & Copy, Visual Production, web design and develpment

Web Presence from Zero

Brand-new digital identity for an Austrian PVC & ALU window manufacturer – full scope from content strategy and visual design to WordPress development, iconography, and 3D/AI product rendering.

Overview

revolux-fenster.com

Revolux is an Austrian company that acquired a local PVC and ALU window and door production facility in Bosnia and Herzegovina, marketing its products across Austria, Germany, Switzerland, and several other European markets. They came with a visual identity and logo in hand but no web presence whatsoever.

The full burden of creating the digital experience architecture, design, copy, photography editing, iconography, 3D rendering, and development was taken on entirely by one designer. The result is a polished, B2B-forward product website in German that presents a complex product catalogue with clarity and confidence.

Scope of work

Information Architecture

UX / UI Design

Copywriting (DE + local)

DE Content Supervision

Product Photography Editing

Stock Photo & Video Curation

3D Rendering

AI Image Generation

Custom Iconography

WordPress Development

Elementor Build

Responsive Optimisation

SEO Optimisation

Google Analytics

PROCESS

01 Discovery & Architecture

02 Content Strategy & Copy

03 Visual Production

04 Design & Build

05 Review & Launch

Stock videos editing, grading, montage and optimisation

Product architecture complexity

Revolux has a deeply layered product line: windows, sliding systems, doors, accessories, each with multiple sub-series (Revo 4000, 7000, 8000, Neo, Smart, Lift, Ad up 75/90, ADS 65). Designing a navigation and page hierarchy that stayed logical across 30+ pages without overwhelming the user required careful IA work and consistent template discipline.

Technical cross-section graphics

Each product page required a profile cross-section diagram, a highly technical visual that needed to look precisely engineered while remaining visually consistent across all product lines. Creating these from scratch and maintaining visual cohesion across the whole catalogue was one of the most demanding production challenges on the project.

Cover imagery – no photoshoot

With no dedicated product photography available for hero images, every product page cover was produced using 3D rendering in Blender or AI image generation (Google Imagen / Affinity). This gave the site a premium, controlled aesthetic while working around the constraints of a startup-phase client.

Trilingual content pipeline

All copy was written in Bosnian/Croatian and English, then translated into German with client-side native review. Managing tone consistency across three languages while ensuring technical accuracy in the primary market language (German) required a structured, iterative workflow.

Visual Production

3D & AI Rendering

Every product’s hero image was a purpose-made visual — not a stock photo. Blender was used for precision 3D renders of window profiles and system details. AI generation (Google Imagen Pro) handled lifestyle-context hero visuals. Affinity handled compositing and retouching. The result is a unified, premium look across all product pages.

Custom iconography system

A complete set of custom icons was designed for product features and value propositions, thermal insulation, noise reduction, security ratings, light transmission, hardware options. These were built to be consistent in weight and style, functioning as a coherent design system rather than a mixed bag of off-the-shelf assets.

The client arrived with a logo and a vision — no website, no product content, no photography. Four months later, Revolux had a fully structured, German-language product website with custom-rendered visuals, a cohesive icon system, and enough content depth to support serious B2B sales conversations across the DACH market.

- Project summary, Babović d.o.o.